“Come and play” – this is the invitation extended by the 2009 Motor Show’s publicity campaign. The dynamism of motor sports has always been at the heart of the Bologna Motor Show, and the 2009 edition (set to be held from 4 to 8 December) will once again focus on the pleasure that comes from a passion for cars and bikes.

A plethora of memorable sporting events will take place at the Motor Sport Arena, which will be the hub of the racing section of the Motor Show and will provide the platform for drivers, riders, industry professionals and companies to come face to face.